A 100-yen shop is a type of retail store that offers a wide variety of products at very low prices.
The 100-yen shop concept is very popular in Japan, and various stores fall into this category.
100-yen shops are popular with both tourists and locals, and you can buy daily necessities at great prices.
1. What is a 100 yen shop?
A 100-yen shop is a type of store that offers a wide variety of products at very low prices.
The 100-yen shop concept is very popular in Japan, and various stores fall into this category. 100-yen shops are popular with both tourists and locals, and are very convenient because you can buy daily necessities at low prices.
2. History of 100 Yen Shops in Japan
100-yen shops appeared in Japan in the late 1970s.
The first 100-yen shop was called “Yaohan” and was located in Osaka city.
Yaohan was so successful that many imitators soon spawned.
Currently, there are various 100-yen shops in Japan, all of which are very popular.
3. What kind of products are available at the 100 yen shop?
100-yen shops sell a wide variety of products, from food to daily necessities and clothing.
Basically, anything you can think of is likely to be sold at a 100-yen shop.
That’s why 100-yen shops are a must-see for bargain lovers.
4. Why are 100 yen shops so popular?
100-yen shops are popular because you can buy daily necessities at great prices.
A 100-yen shop has everything you need, including food, clothing, and daily necessities.
Another reason for the popularity of 100-yen shops is their convenience. It’s located in a busy area, so you can drop by casually.
Famous Brand
SWOT Analysis
Since 100-yen shops are low-margin, high-volume models, having an overwhelming number of stores will lead to success, so having a large number of stores is advantageous.
As a result, small businesses have been wiped out, leaving only those with more than 1,000 stores.
100 YEN Shop Review
5. Recent changes
PEST Analysis
Due to the impact of the depreciation of the yen and high prices, it is becoming difficult to offer at 100 yen.
Therefore, an increasing number of companies are increasing the number of new brands based on 300 yen.
| BRAND | Places in Japan | COMPANY |
| 3COINES | 230 | PAL |
| Illusie300 | 110 | PALEMO HOLDINGS |
| THREEPPY | 251 | DAISO |
| Standard Products | 2 | DAISO |
MUJI has announced that it will increase the number of shops specializing in daily necessities under 500 yen.
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